5 Keys to Maximizing Sales with Existing Accounts

How many of your accounts take advantage of your full suite of products and services?

How much more could you be selling to your existing accounts? 10%? 20%? 50%? More?

What effect would that have on your bottom line?

In our exclusive Benchmark Report on High Performance in Strategic Account Management, we found that high performers in account management have significantly higher revenue growth, profit growth, and client satisfaction in their strategic accounts compared to everyone else.

We also found that more than half of companies that engage in strategic account management believe they can grow the revenue of their existing accounts by 25% to 50% or more.

In 5 Keys to Maximizing Sales with Existing Accounts, Mike Schultz and John Doerr, Co-Presidents of RAIN Group, share the five areas where high performers excel which allow them to enjoy significant account and revenue growth.

Specifically, you'll learn:

• The top 3 differences between high performers and the rest
• The 1 thing that will jumpstart your account growth processes
• Why the relationships you have with your current accounts may not be as solid as you think
• The 8 account management roles that are necessary to successfully grow existing accounts
• The 6 elements of an effective account planning tool
• What a VC Test is and why your account teams should be using it

Growing existing accounts is a huge, untapped opportunity for many. Watch your relationship strength and profits soar when you utilize the knowledge in this must-read report.

Fill out the form to the right to download 5 Keys to Maximizing Sales with Existing Accounts.