Center for Sales Research

The RAIN Group Center for Sales Research (CSR) provides leaders with critical insights to support strategic decision making and sales performance improvement. We produce rigorous research reports and benchmark our clients across a variety of topics, with a special focus on learning the keys to top performance and understanding the psychology behind why buyers buy.

Since 2005, analysts at the RAIN Group Center for Sales Research have been researching selling and buying, and publishing dozens of benchmark reports, white papers, research briefs, articles, and best-selling books.

RAIN Group Center for Sales Research reports, including The Top-Performing Sales Organization, What Sales Winners Do Differently, and Top Performance in Strategic Account Management, help you discover what separates the best from the rest and how buying is changing.

Equipped with this knowledge, you too can join the ranks of the Top-Performing Sales Organizations—beating sales targets, growing accounts, and finding yourself in the winner’s circle more often.

Want to learn how you stack up to Top Performers and how you can join their ranks? Get in touch.