It seems like the world of sales is moving at a breakneck pace. Between new digital tools, hybridized sales teams, and economic shifts, it can feel overwhelming to keep up with everything. And it can be tempting to try to be everywhere and do everything at once just to stay competitive.
But choosing smart priorities is always better than reflexively latching on to the latest trends. 2022 saw many sellers and organizations focusing on the fundamentals: personalized prospect outreach, value-based selling, and better sales coaching. Whatever 2023 brings, sellers and sales managers can always find room for improvement.
To help, we’ve put together a collection of our top resources from 2022. Whether you’re a seller, in sales enablement, a sales manager, BDR, account manager, or a part of sales leadership, these free resources will help you start 2023 a step ahead of the competition.
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1. [Toolkit] Sales Prospecting Made SimpleMany sellers don’t dedicate enough time to prospecting efforts. Keep your pipeline full and build a sustainable, repeatable process for prospecting with this toolkit. You’ll get outreach approaches to generate conversations, tips to increase response rates, and much more. |
2. [Article] Understanding and Building Sales Impact Models
Communicate the impact of what you’re selling and become a top priority for your buyers. Calculate the benefits of your solutions and develop a compelling impact case by going beyond simple ROI.
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3. [Benchmark Report] The Top-Performing Sales ManagerStrong sales management and coaching have an outsized impact on sales teams. Learn how you can prioritize sales coaching and transform new and veteran sellers into Top Performers in this research report. |
4. [Collection] 36 Sales Tools to Make Selling Simple
Be prepared for every aspect of selling with our collection of free sales tools. These frameworks, checklists, templates, and more are gleaned from years of experience to help you improve your skillset, standardize processes, and make the best use of your time.
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5. [Guide + Resources] How to Build a Sales Coaching PlanSales managers rate themselves highly on their ability to provide coaching to their sellers—but sellers don’t always agree. Learn how to build and evaluate a coaching plan that’s relevant and impactful for your sellers. |
6. [Article] The 6 Essential B2B Sales Funnel Stages
Align with your buyers throughout every stage of the sales process. Take an in-depth look at each sales funnel stage and its corresponding stage in the buying process to optimize your process and match communication with your buyers’ needs.
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7. [Infographic] 10 Key Roles of the Best Sales ManagersWhere should sales managers focus to best support their sellers? The best sales managers prioritize coaching alongside their regular management activities. Learn the 3 pillars of strong sales management and the 10 roles managers must play to get the most out of their teams. |
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8. [Benchmark Report] The Top-Performing SellerWhat do the best sellers do differently and better than others? Learn the factors that set Top-Performing Sellers apart from The Rest and what organizations can do to inspire the best performance from their selling teams in our new research. |
9. [Article] 30 Sales Training Ideas for Top-Performing Teams
Recurring training programs can refresh your sales team and improve their performance—but training needs to be engaging to get results. Mix and match these 30 sales training ideas to keep skill development fresh and applicable for your sellers.
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10. [Ebook] 26 Sales Training Topics to Boost Team PerformanceOur research has identified major skill deficits in areas that influence buyer purchasing decisions. Stay on top of the most critical sales skills by focusing on these sales training topics in 2023. |
We hope these resources can help inspire you to enact positive change in the new year! Here’s to a happy and successful 2023.
